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Explore the problem behind each project, the decisions that shaped the work, and the outcome.

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Marketing

Regional Enterprise Search & Lead Flow

Bridging search discovery to qualified phone enquiries

Rebuilt search visibility, landing experiences, and follow-up routing for high-intent B2B and consumer services.

Outcome / Finding

+180% increase in verified customer enquiries within 90 days of rollout.

See the Project4 services
Apps & Software

Automated Voice Qualification & CRM Dispatch

Eliminating dropped enquiries during peak demand

Designed real-time voice agents that listen, clarify service requirements, and immediately hand off qualified caller briefs to specialists.

Outcome / Finding

Zero dropped inbound leads and an average response time reduced to under 30 seconds.

See the Project3 services
Websites & EcommerceConcept project

Modern Omnichannel Commerce & Loyalty Concept

Explored friction points in mobile checkout and tested rapid SMS/WhatsApp order update workflows to reduce cart abandonment.

Outcome / Finding

Prototyped a streamlined 2-tap checkout flow validated across mobile test cohorts.

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